600 gsm(s) of Paper Goodness

It started when I was really young. Not sure exactly when, I just know my business card fetish developed at some point during my childhood. I can remember my father handing out his business cards, proudly, as most entrepreneurs do. He used to have a collection of hundreds of business cards he had gathered from different business contacts and would meticulously store them in a black vinyl business card folio. As weird as it sounds I used to love playing with that thing! When most little girls were playing house, I was picking out my favorite business cards, taking them out of their designated slips, and pretending to hand them out to big potential clients. Gosh, I’m sooooo my father’s daughter!! I couldn’t wait to have my own REAL business card and that day came when I was 16. My friend and I started a t-shirt printing company and the first thing on my priority list was a business card!! We got what we could afford……and I was devastated!! Like I was bawling my eyes out devastated!!! My friend couldn’t understand why it was such a big deal, and although at the time I really didn’t know marketing lingo and principles, it was very clear to me that I was devastated because our cheap little cards didn’t reflect who I was nor left a good first impression. We were kids but I wanted to be taken seriously, and our business cards didn’t help!

Since then I’ve worked several jobs and have been given many business cards. Mostly ones decided upon by pharmaceutical companies. However, not till now have I had a business card that helped heal the trauma I experienced when I was 16. Really, to this day I still cringe when I think about my first card! I’m now the proud owner of beautiful, thick-as-a-piece-of-chewing-gum, Crane’s Lettra 600 gsm paper, stunning, letterpress business cards!!! They’re so amazing I had to blog about it! But more amazing is Zida Borcich and her outstanding team at Studio Z!! I’m convinced Zida is the Mother Theresa of the letterpress world. She was so patient and attentive with me and helped me throughout the entire process. Working with Zida was such a great experience that I’m hoping to run out of business cards soon so I can do it all over again!! She on other hand may want a break from me…..for about 10 years! Seriously, the woman is a saint and ridiculously talented!

So thanks to Zida and her team for helping me create such an impressive business card that truly reflects my business and who I am. It’s a card that I’m proud to hand out and doesn’t make me want to cry!!

Thank you to my husband for being my hand model. Sadly, his hand look better than mine these days.